Jeffree Star Attends The 2014 IMATS

This past weekend I attended the huge makeup convention IMATS in Pasadena, CA

As I’m preparing my own makeup line to launch later this year, I figured it would be good to show my face and let everyone who’s gonna be here next year! the 3 day weekend was packed with every brand that I already love! I really felt the love and got to shop a lot of my fav brands and meet the owners…

Here are some photos with a few adorable fans and some of my makeup friends, including Kandee Johnson, Lora & Dana of Melt Cosmetics, Amy (owner) of Sugarpill Cosmetics, BeatFaceHoney & Renny Vasquez and last but not least, Anastasia Beverly Hills!

The beauty world is small so it’s nice to feel the love and see a community of friends and creative people.