Foster The People’s Journey to Success

Los Angeles based band Foster The People have had quite a year. They have risen from obscurity to having their song, ‘Pumped Up Kicks‘, stuck in everyone’s head. It may seem like their success happened overnight, but these boys all decided on a strategy from the beginning on to cultivate a fan base.

Foster The People have teamed up with Bing to explain exactly how they went from giving away their music for free, to a earning several VMA nominations and playing in front of 35,000 people. Phew, what a journey!

When did you first hear about Foster The People? Are you surprised by their rapid success?