Hoover Pulls Ads From ABC To Protest The Cancellation of Soaps

Vacuum cleaner company Hoover thinks pulling out soaps from daytime TV totally sucks – and they know a thing or two about that!

According to the Hollywood Reporter, Hoover is pulling all ads from ABC in protest of the recent cancellations of daytime dramas One Life To Live and All My Children.

“We will discontinue our advertising with ABC this Friday, 4/22. We’re making every attempt to pull our spots from these programs sooner,” Hoover marketing VP Brian Kirkendall wrote on the company’s Facebook page.

He also said the company has set up a special email address, SaveTheSoaps@Hoover.com, in an effort to “help pull together the mass emotional outpouring of support for our beloved ABC soaps and get it to our contacts at ABC.”

“I want you to know from me personally that we hear you loud and clear. My wife and mother are both passionate viewers of All My Children and One Life to Live, as are many of my colleagues here at Hoover,” wrote Brian.

ABC announced last Thursday that All My Children would end in September, while One Life To Live would air its finale in January.

Are you as upset over ABC canceling One Life To Live and All My Children?

Or do you think daytime soaps are over and done with?