Asphalt Yacht Club Summer Lookbook Feat. Bow Wow & Riley Hawk!

Hey guys, This sick brand called Asphalt Yacht Club just released their 2014 Summer lookbook and it features Bow Wow and Tony Hawk‘s son Riley Hawk! I love the designs and how the lookbook combines the hip hop/skater world! Take a look through the gallery and comment on your favorite pic! If you like what… More »

Kerli x Lip Service: Muse of the Month!

I was super stoked when Lip Service contacted me and said they had picked me to be the Muse of the month for January. So one beautiful December day we got together, picked out a bunch of clothes and shot some fun pictures. I think they came out pretty bubblegothtastic! Make up by Kali Kennedy,… More »

Sugarhigh LoveStoned Lookbook

I’m pretty sure that in another life, I was Penny Lane from Almost Famous. I love the 70’s chic vibe that has been trending like crazy. Mostly because that’s what I wear everyday of my life. I discovered this little gem Sugarhigh and Lovestoned on Instagram and immediately went to their site to shop! If… More »

Drop Two: Lazy Oaf Winter 2013 Lookbook

I am currently obsessing over Lazy Oaf’s new Winter lookbook featuring Lydia Graham. It’s a little more refined than what I’m used to from them, but they somehow still managed to include some of their signature, playful styles. I am in love with all the graphic pop prints, plaid styles and leopard! xoxo, Jessi Jae… More »

After Dark: Free People October 2013 LookBook

I’m totally loving the party wardrobe featured in this months Free People lookbook. It features the always lovely Ashley Smith in dark, boho-inspired looks worn with ease…with a bit of an edgy mood – I love it! Definitely a change for Free People’s usual cozy pieces. I particularly love the black pieces paired with strong… More »

Crop Top Craze in REDROCK’s New Spread feat. Jessi Jae Joplin

I recently shot a fun editorial with one of my fav UK clothing brands, REDROCK. I’ve been majorly obsessing over crop tops lately, so when they asked me to shoot this spread (featuring their infamous “Not You“ crop) I was super excited. The whimsical photos were shot by the talented Jenna Bumgardener and I even… More »

Wasteland Summer’s End LookBook

The latest lookbook from fashion retailer Wasteland is full of the most beautiful vintage finds. I LOVE it! It features a plethora of dope designers like Stella McCartney, YSL, and Prada…along with other contemporary brands like One Teaspoon, For Love & Lemons, and Jeffrey Campbell. Modeled by the lovely Avery Tharp and shot by Amanda… More »

✿ Marooned: Tunnel Vision’s NEW LookBook ✿

Lovin’ the new “Marooned” lookbook from my fav gals at Cali based vintage clothing retailer Tunnel Vision. It’s photographed by Brit Nason and features the lovely Rachel Kowals-Dym in the coolest lace up shorts, vintage tees and an incredible biker jacket. I love EVERYTHING about this! xoxo, Jessi Jae Joplin More For You: Jessi Jae’s… More »

Sunny Delights: Urban Outfitters Lookbook by Colin Leaman

In the latest lookbook from Urban Outfitters, blonde Argentinean model, Naomi Preizler, is photographed by the talented Colin Leaman in Tulum, Mexico…the shoot is filled with fun and playful summer looks from the likes of Lazy Oaf, Shakuhachi and Evil Twin as Naomi takes a walk around from the coastline town to the sandy beaches…. More »

Daisy’s Girls: WILDFOX Fall 2013 LookBook

WILDFOX is one of my most favorite Los Angeles based brands, so I was super excited when they revealed their latest Fall 2013 lookbook “Daisy’s Girls.” Like their previous lookbooks, this one too – is perfecrtion! It features Kristine Froseth, Cora Keegan, Georgina Stojiljkovic and Lais Navarro in Great Gatsby inspired looks, drawing elements from… More »

Drop Dead Clothings Summer 2013 Look Book

Hey Fashion lovers, I have some really exciting news for you all. Oli Sykes of Bring Me The Horizon has a rad clothing line called Drop Dead Clothing and they just released their 2013 Summer Look Book! Check out all the amazing apparel and if you like what you see head over to their website… More »

Capsule Collection: Stolen Girlfriends Club x Urban Outfitters

New Zealand label Stolen Girlfriends Club teamed up with Urban Outfitters on a capsule collection entitled “The Fates”. It consists of seven athletic-inspired pieces that hints at college sports mixed with teenage angst (especially with the teenage attitude afforded by ‘WTF’ mesh tanks and neoprene tees). Shot and styled by Zara Mirkin, it features an… More »

Chloe Norgaard Featured In New Mink Pink Look Book

I think the new Mink Pink look book is amazing!! Chloe Norgaard‘s rainbow hair is the perfect Summer accessory! I want all of this! What look is your favorite?

Iron Fist Clothing: 2013 Spring Collection

I am utternly obsessed with the new Spring Collection from Iron Fist Clothing. This brand was an instant favorite of mine upon discovering it…and they just keep getting better and better! My favorite piece from the collection is the Skull A Dot dress in nude. It’s the perfect mix of cute and edgy. I love… More »

Lazy Oaf Women’s Summer 2013 LookBook

UK brand Lazy Oaf, is one of my all time favorites. They always have the most fun, inspiring collections, and this is definitely true for their latest Summer 2013 lookbook. The spread was shot by photographer Viktor Vauthier in Venice beach and features models Aarika and Kelsey. It includes loads of tie dye, pop graphic… More »

Come On Barbie, Let’s Go Party: Living Royal Lookbook

Living Royal has quickly become one of my favorite brands, so I was so excited to see their latest lookbook titled “Come on Barbie, Let’s go Party!” It’s filled with super fun party dresses and accessories…one of my favorites being the “Let’s Dance” Pink Skater Dress. I would definitely rock this to any fiesta! Make… More »

Festival Girl: Free People’s New Lookbook

Just in time for festival season, Free People released this awesome new lookbook inspired by music festival style. The lovely Martha Hunt modeled these incredible looks featuring a mix of flared denim, feminine ruffles, sequins and prints…perfecting this bohemian style with the a touch of edge! xoxo, Jessi Jae Joplin

Kids Will Be Kids Lookbook

We at Young and Reckless now have youth sizes in our clothes! Whats more reckless than reckless kids? Dont you remember when you were a kid and you had absolutely no fear? Instead of…

Nasty Gal’s Anti-Prom Lookbook

I’m totally lovin’ the latest lookbook from my favorite online retailer Nasty Gal. It features “anti-prom” pieces ranging from denim jackets and leather vests to sequined dresses. Model Kat Zakharchenko is perfectly rebellious in these colorful looks paired with pastel pinks and kitten ears. I definitely would have rocked any and all of these ensembles… More »

First Look At A New Clothing Line: Infinite 8

Hey friends, A very good friend of mine Nick Anderson has been working away on a clothing line called Infinite 8 or Infinite VIII. He has been making all the prints and t shirts by hand which makes each shirt extra awesome! If you like the 90s grunge look then you will really like this… More »

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