Christina Aguilera #PassTheRedCup Challenge

Yum! Brands, KFC, Pizza Hut and Taco Bell have launched their annual global World Hunger Relief effort #PassTheRedCup challenge with Christina Aguilera. Nearly 850 million people are going hungry around the globe and Christina is urging people to share #PassTheRedCup on their social channels and donate $5 to feed 20 children. Every U.S. dollar raised will go directly towards the UN World Food Programme’s operations to fight hunger.

To learn more and donate, visit //