What To Wear: South By South West

Music festival season is about to kick off, and you know what that means! Yes, all of your money down the drain for super expensive tickets and uncomfortable accommodations and ludicrously priced hamburgers, but ALSO: shopping! While you could feasibly wear the same things for all the festivals, what fun is that??? So let’s pretend each festival has its own unique STYLE SIGNATURE and shop accordingly. SXSW is in Austin, Texas, which means it’s hot during the day and chilly at night, which means your best bet is breezy dresses with jackets to throw over at night. It’s also a place that you will spend your whole day walking around so no towering boots or platform heels: comfortable flats are key.

Here’s a shopping guide for some looks that are perfect for messing with Texas. Click through and let us know which pieces you’d wear to SXSW!