Sneak Peek: Alexa Chung for Madewell

I’m such a huge fan of Alexa Chung‘s style, so I was super excited to hear that she was teaming up with Madewell for a second collaboration. I’m loving the blouse printed with palm trees, the long-sleeved lace top with denim hot pants, and woolen sweater…It’s all breathtaking! The campaign was shot in Texas, to reflect the feel of a road trip. Chung apparently took “heavy inspiration [from] girls in bands who live their looks.” The mix of Chung’s downtown-girl style and Madewell’s casually cool aesthetic makes perfect sense! The collection hits stores on September 22nd! Here’s a preview!

Also, make sure to check out this super cool promo video courtesy of Madwell, set to “All Die Young” by the Smith Westerns. LOVE it.