Abercrombie & Fitch vs. The Situation: ‘Stop Wearing My Clothes!’
You know it’s bad when someone pays you to STOP doing something – especially when it’s a company like Abercrombie & Fitch. The clothing company issued a press release last night letting everyone know that they’re willing to pay MTV reality show star Mike “The Situation” Sorrentino – as well as his fellow Jersey Shore housemates if they have to – to stop wearing their clothes, reports E! Online.
“We are deeply concerned that Mr. Sorrentino’s association with our brand could cause significant damage to our image,” a rep for the clothier said. “We understand that the show is for entertainment purposes, but believe this association is contrary to the aspirational nature of our brand, and may be distressing to many of our fans.”
The offer comes in wake of a recent episode of The Jersey Shore in which The Situation is seen running around Italy wearing blatantly marked Abercrombie clothes, including blue A&F sweatpants.
“We have also extended this offer to other members of the cast, and we are urgently waiting a response.”
Neither the cast nor MTV has responded to A&F’s request.
Funny enough, it seems that Abercrombie didn’t seem to mind The Situation rocking their clothes a year ago. Speaking to New York Magazine last year, The Situation had this to say:
“The show went international, and I read that it’s very big overseas, especially ‘The Situation’—my name, or my character—is known worldwide now.
“Abercrombie & Fitch, their most popular shirt, they told me, is ‘Fitchuation.’ I mean, where did they get that from? Obviously from myself.”
Interesting Abercrombie. Very interesting.
Who do you think looks more tacky: The Situation for wearing A&F and making them look bad or Abercrombie & Fitch for calling out The Jersey Shore star?