Stop with the enforced e - mail forwards already! Attempting to force or bribe people to forward your info to a friends or family in order to be valued or win looks skanky in today ‘ s ultra - permission - based universe. Foremost when you proclaim visitors nothing about their friend ‘ s or family’s privacy in the space directly succeeding to the e - mail form.
A true viral campaign gets forwarded because consumers are compelled to do so by the prestige of the content, not because you bribed them with points or something else.
