LONDON, July 2, 2009
Written by Didier Kussu
United Entertainment & Media Limited founder, Didier Kussu argues fans to stop buying Michael Jackson's music and related products.
Millions of fans, leaders, musicians and friends mourn the "King of Pop", but the worst thing you can do at this time is to purchase Michael's music or any expensive memorabilia because you are making other people rich, rather than contributing to something positive for Michael Jackson or his 3 children. Michael Jackson needed financial support while he was physically alive.
Unfortunately, with all of his hard work and dedication not to mention the inspiration and happiness that he brought to millions through his music and lyrics, Michael Jackson has died with a mountain of debts. According to my source in 2002 Sony has refused to put out Michael Jackson's CHARITY single "What More Can I Give? Because of the failed sales of Invincible album (2 million copies sold ONLY!) and Michael with his own words has gone far to even call Sony's Tommy Mottola "the devil". Sony still controls Michael Jackson's catalog including the hit albums Off the Wall, Thriller, Bad, and Dangerous, HIStory, Blood on the Dance Floor and Invincible.
I feel bad that thousands of radio stations are now playing Michael's music when is dead but while he was alive and he desperately needed money from his performance royalties, nobody was playing his music. Maybe the radio music director around the world could not trust playing Michael Jackson's music because of the allegations of child molestation. That's why, they wanted to keep their good reputations by playing songs about how to be a killer, I am a really queen bitch, party like a rock star etc. in order to teach our kids how to lead the world as killers, bitches and rich super-dupa-dumb-party-sexy-freaky-star!
What about playing song or video such as "Heal The World" or Earth Song? Do you think that when a kid is watching or listening to these particular songs, he or she will have a picture or Michael Jackson molesting someone or the kid will be affected by the images and the lyrics of he song. Or maybe, you believe showing naked women with big boobs, ass and killer, getting high, money lyrics are the best for the future of our kids and the planet in general.
Has Prince or Simply Red also been accused of child molestation? NO, but why we don't hear their music on the radio like we used to? Prince is not anymore with Warner since the nineties, he famously took a stand against Warner Records back then when he went on strike and appeared with the word "slave" drawn on his cheek. He recently had an album out but how many radio stations are playing his new music? Are you waiting for him to die and start claiming how great he was?
Don't get me wrong, Didier Kussu is a first class marketing strategist. Yes, I am a business executive too and Kussu Productions and its affiliated companies do have a good relationship with most of the giant in music and entertainment industries. It is true that if we can make these artists, we should be able to break them as well. However, can we really make a non-talented artist a world star? Based on my own experience, I don't think so, we can push an artist to certain point but if that individual does not really has the talent, we cannot artificially make him or her a star in a long term. I would like to remind other colleague that we have a great responsibility in this industry and we all should be aware of the consequences for the future generation, because many underestimate the power of images, movies as well as what we hear on a daily basis.
I urge fans to buy Prince's music and support the effort of many other creative artists around the globe, whether indie or established, signed or unsigned, it doesn't matter. Because music is one of the most valuable asset in our lives and it takes a lot in order to produce good music, be it time, money, energy, you name it...
Well, Michael Jackson was officially acquitted at trial that means INNOCENT but still demonized by the media. However, The hardest part, Thomas Mesereau Jr., the lawyer who defended Jackson said, was for Jackson to be accused by a child. It had happened once before in 1993 but that case was settled without a trial. "He didn't really trust adults," Mesereau said. He looked to children as the people who wouldn't hurt him.
If the accusation against Michael was not based on truth, I hope that those who accused him for child molestation will one day confess either to Michael Jackson's family or to the press, because this is the right thing to do. There are laws from the creator himself that no one can escape, it doesn't matter how long it takes or how many generations. And I know that the Jackson family is strong and wise enough to forgive them.
Now, Michael Jackson is gone but not his music nor his debts. How could a global coalition of fans, leaders and friends help Michael Jackson's children so that his hard work won't be in vain? Maybe a concept that I put together "as a part of my contribution" to help Michael Jackson's legacy as well as his left children so that they could enjoy the fruits of their great latest father by reimbursing the debts and keeping the catalogue rights and other assets of Michael Jackson.
The Jackson Family should consider creating a social network website in which Michael's fans and friends around the world should register, interact and donate money in order to pay Michael Jackson's debts. The website may include memorabilia, merchandizes, unreleased Michael Jackson's music etc. including user activities such as:
- Uploading their own Michael Jackson's related videos (embeddable)
- Telling their own personal stories
- Uploading pictures, biography
- Sharing their memories, concert and whatsoever experiences related to Michael Jackson
- Music gadget with their personal track mix (embeddable)
- Comments and sending messages to each other etc.
That way the fans will know that they're contributing directly to a good cause and giving back to their King of Pop "Michael Jackson". Think of Barack Obama campaign's donation but on a global scale!
May Your Soul Rest In Peace, Didier Kussu.
About the Author
Didier Kussu is business consultant, entrepreneur and music executive. The self-described universal strategist is the founder of companies such as United Entertainment & Media Limited, Kussu Productions, Latin Music Publishing Group USA, Indie Songs Publishing UK, Indie-Distribution, African Music Publishing among others.
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